Ok, but what does the scribble on the billboard actually say?

I was one of those people that used to spray paint "woman as object" on the girl-in-a-bikini Coor's Light billboards that were all over town back in the mid-nineties. Then I fucking grew up. It's hard to fathom an actual business endorsing vandalism.

Sounds like Food Fight has invited the Oregon Beef Council to tag their store!

Or maybe property rights extend to the self-righteous too.

looks like the handwriting of the 'Vagina' tagger from a few years back

Maybe if the tagger ate some meat they would have the energy to better control their handwriting.

Q: Why do people continue to eat animals?
A: Because they are chocked full of meat!

matt, you are indeed vegan baiting.

i do agree about the "vagina" tag thing, it's very similar. wasn't that some kid from the 'burbs?

Wait, I thought she was a student at Reed… I know I went to school with some chick that got busted for tagging, I think it was the vagina one, but don't remember exactly…

The person responsible for the "vagina" tags was male. I remember his myspace profile, in which he detailed his exploits.

Well... the sign was in poor taste to begin with...

"Matt, you are indeed vegan baiting."

No, Ezra, I'm not. I'm pointing out the pernicious nature of FoodFight!'s blog today. If I were vegan-baiting, I'd do something different.

If he were vegan baiting, he'd put some tofu or sheese on a stick and wave it in front of their faces!

Or I'd make a joke about killing animals.

Marjorie, the Reed tagger was "Maul" (because she lived on SE Mall, as I recall).

I keep meaning to go to food fight! and stock up on some cheeeese.

here's why this is stupid and counter-productive. nobody driving by that sign (okay, maybe a few) saw that and said 'fuck yeah' on a philosophical level.

as opposed to probably the thousands (ie people you're trying to convince to change their ways) who drove by and said, in their head, 'hmm...' as they went through some variation the logic in their head of whether or not THEY'RE being called a mass murderer.

and as they consequently write off the anti-meat crowd for whatever credit they might have ever given them.

so what are you accomplishing, other than alienating your position for 90+% of the population more than it was before they saw the sign.

same thing with those anarchists during the bush rally shitting on the flag and burning a soldier in effigy. same misguided logic. how many people are you endearing to the concept that bush sucks who already weren't there, and how many people are you keeping on his team because they're simple minded enough to think that if they ever crossed sides they'd be saying they were validating your behavior?

so yeah, the livestock and meat industry sucks, everybody who's fair-minded and informed will come to that conclusion, but don't slap every juror in the face as they're deciding your fate.

lyle, it will be another place where people won't want to advertise with sexist ads, or ads glorifying killing animals, for fear of the billboards getting marked up. Not having to drive past that on my way to work could be seen as a positive thing.

Yes, Sten: PEOPLE SHOULD BE AFRAID OF VOICING THEIR OPINIONS OR EXPRESSING THEIR POINT OF VIEW. I totally get it, now...I volunteer myself to serve on the Thought Police!!!

I have a bellyfeel of doubleplusgood on that one, Matt.

You know, as someone whose living room window has a clear view of this billboard... thanks for making it even uglier, jackholes. Now I not only have to see giant slabs of meat when I look out to check the weather, but graffiti, too.

By the by, it got hit again last night.

I think the premise of the billboard is in bad taste, and it deserved the defacing.

I mean — look at it. Looks like a fucking top round steak, or a lean london broil. Fuck erstwhile cuts — where's the marbling, the slivers of unctuous fat and deliciousness of a ribeye or a porterhouse? Fuck, they could have shown us a bavette even.

what have you got against graffiti? everytime you walk down the street what do you see? star bucks, golden arches, nike swoosh, barry manilow on a giant clear channel billboard? surely that's more invasive than locals writing their name on the wall. go shark, bonus1, sasquatch, frenchbread and everyone writing graff! why should are walls by monopolised by corporate interests?

They don't have to be afraid, Matt. They can just meet speech with more speech. Keep putting the billboard up, keep getting a response. That's speech.

Carnivore - that's it exactly. It's not beef as such that's the problem: it's that there's so much of it (and therefore that so much of it is bad).