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People for the Ethical Treatment of Animals (PETA) wants to turn the Schumacher Furs store at 9th and Morrison into its Portland Office, once the Schumachers move out of the space at the end of the month.
PETA plans to place a “large anti-fur display” in the window of the property and run an anti-fur video on a 24-hour loop, and says it has been in conversations with Windermere Realty about renting the space, owned by TMT Development, which is rumored to rent for $12,000 a month.
“We have five full-time staffers in Portland and they are currently all working from home,” says Peta director Michael McGraw. “But since Portland is such a veggie-friendly city and we are recruiting for more staff, we now need an office.”
From PETA:
PETA is hoping to give a street corner in downtown Portland—long associated with animal cruelty and suffering—a new lease on life. When Schumacher Furs closes forever on May 31, its next tenant may be none other than the PETA, whose Portland-based director, Meg Caskey, heads the department that creates the organization’s anti-fur billboards and posters, including the “I’d Rather Go Naked Than Wear Fur” series. Caskey has been looking for a downtown location to centralize operations, and believes the Schumacher Furs space just might fit the bill. Given the store’s history, PETA considers it an ideal location to set up a window display showing how, for every fur coat, animals are trapped, drowned or beaten to death in the wild, or gassed, strangled or electrocuted on fur farms. And because pictures are worth thousands of words, PETA would also install a TV screen in the window to show passersby PETA’s fur exposé video narrated by Martha Stewart (herself a former fur wearer) on a continual loop. If plans proceed, inside the office, Portlanders would be able to pick up free copies of the video as well as information on how to give their wardrobes a “green” makeover with cruelty-free fashions made of faux fur, pleather, and other animal-free fabrics.
LOVE IT SO MUCH. Check out the video they want to display at www.FurIsDead.com. I hope it's the Martha Stewart one!
Go PETA--very creative, again.
Go PETA! This is so cool. Let me know if you need help paying the rent. I'll give, I'll give! I'm so glad Schumacher's is soon to be history. Hideous people, miserable products. Good riddance.
Put me down for this being awesome, kthx.
Boy this must be popular someone even posted it on www.digg.com
Link : http://digg.com/world_news/PETA_Turns_Fur_Store_Into_Its_Headquarters
I'm not a fan of PETA, but I gotta give it to them for being creative. Good for them....
$12000/month for rent seems like a great use of PETAs money. Way to put your money where it'll actually make a difference.
In just over a year, they could buy a Sit/Lie ordinance with that cash...
I love it. PETA has always had a great sense of humor in their fight to protect animals. Gregg Schumacher has got to be shitting a brick just about now...
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What a GREAT idea. It is poetic justice that a window that was used to peddle death and suffering will now be used to push compassion. Way to go PETA!!!