Being that the founder and driving force of the event has been unavailable for the past weeks, the crew between this year's Content (full disclosure: I'm on the submissions board) event at the Ace Hotel (refresh memory here), is extending the deadline for designers of apparel and accessories to participate. Last year was a huge success, and this year will no doubt pack the crowds in again, with an added block party outside the hotel, and a pop-up boutique where attendees can buy the work of the artists they've just seen. The new deadline to submit is July 28, participants are set to be announced on August 1, and the event itself will go off on October 2. Submission details are here. Get to it!