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Friday, December 10, 2010

This Is How You Update a Logo

Posted by Paul Constant on Fri, Dec 10, 2010 at 10:43 AM

Blogs are known for giving logo makeovers a hard time—The Gap is the most recent example of this, although the Sci-Fi Network's SyFy rebranding was rightfully excoriated not so long ago, too—but we should all take a moment to admire Comedy Central's new logo:

1291929464-comedycentrallogo-1.jpg

It's clean, it's smart, it's a play on the copyright symbol, and it hints at comedy without being wacky. The old logo was exactly what you'd expect out of a bad comedy club, the new logo is perfect.

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