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Tuesday, January 4, 2011

Will Star Wars Fans Buy Anything If You Slap Star Wars Onto It?

Posted by Marjorie Skinner on Tue, Jan 4, 2011 at 1:26 PM

How long must the endless litany of Star Wars-branded clothing and accessories rain down on our culture? Forever? Oh, okay, yeah. I guess that's what I figured.

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So, yeah?? Eh? My trusty Star Wars-apparel litmus testing strategy (chatting a photo without comment to Erik Henriksen) resulted in the reaction: "Woah. Get them." So... yeah? Still hot? Are we carrying this nerd-hot thing into 2011?

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