Last night the PR mavens behind Pendleton's Portland Collection posted a teaser image from the next season's lookbook:
Coincidentally, I recently got my hands on a hard copy of the lookbook, a lengthy tome of over 40 new looks and a slew of new accessory designs. Aside from the fact that this collection is important—it is an example of a powerful local brand using its re-energized momentum to demonstrate its faith in local independent designers (Church + State's Rachel Turk and Nathaniel Crissman, and John Blasioli)—it gets better with each season. One notable fan of the line is newly minted first lady of Portland Nancy Hales, who keeps getting photographed in it, and has said publicly that she's making an effort to wear Portland-designed clothing, which could be a good sign that the newly configured city hall is taking an interest in the local apparel industry.
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