Loath as I am to advertise an advertisement, it's my duty, dear readers, to remind you of some news. Some news that will CHANGE YOUR LIFE FOREVER.

Today, my geek brethren—in a mere hour's time—tickets for AVATAR DAY will become available.

What's AVATAR DAY, you ask? Think of AVATAR DAY as a holiday—a holiday that celebrates life, joy, excitement, and a magnificent trio of dimensions. A magical, unforgettable day that will give your pathetic existence meaning and purpose, and possibly inspire you to stop mentally revising your suicide note every 10 minutes.

Well, if you get tickets for it, that is. If you don't, you're fucked, and you have no reason to keep on living.

But if you do get tickets? AVATAR DAY IS THE NEW CHRISTMAS, MOTHERFUCKERS. AND NOW THAT I THINK ABOUT IT, DOES CHRISTMAS HAVE BLUE SPACE ALIENS WHO ARE IN 3D AND BLOW SHIT UP AND RIDE DRAGONS AND SHIT?

No. Christmas has candy canes and elves and mistletoe. Christmas can go fuck itself.

LOS ANGELES, August 17, 2009—Twentieth Century Fox announced today additional information about its global, history-making AVATAR DAY event when, on August 21, the world will get its first look at director James Cameron’s motion picture epic AVATAR. In this unprecedented experience, the studio and Cameron [will] debut the film’s trailer everywhere, while select cinemas and IMAX theaters will screen select scenes in 3D, prepared by the renowned filmmaker.

The worldwide trailer launch will be presented in all formats, including IMAX 3D, IMAX 2D, digital 3D, digital 2D, and 35mm 2D. The trailer will also be available online.

The extended look at AVATAR will unspool for two showings only on the evening of August 21. The U.S. showings will be in select IMAX 3D theaters, and international unveilings will be in select digital 3D and IMAX 3D theaters. Information on reserving tickets for these very limited showings will be available beginning August 17, 3:00pm EDT (noon PDT), at avatarmovie.com.

SO START WARMING UP YOUR MOUSE-CLICKING FINGERS, DWEEBS, 'cause come noon, every fanboy worth his Doritos is gonna be madly clicking away at the Avatar site, trying to score tickets to this thing. DO NOT BE LEFT BEHIND.

(For clarification: Yes, you have to get advance tickets in order to see what amounts to a glorified preview, which is ridiculous. Yes, Avatar could be one of the greatest sci-fi flicks of all time, or it could be Smurfs in Space. Yes, the last time nerds were this amped about something, that something ended up starring Jar Jar Binks. But yes, even so, and all that said: If the Avatar footage Cameron screened at Comic-Con is any indication, going through all of this bullshit to catch an early peek at the film might just be worth it, as insane as that sounds.)

It's AVATAR DAY, people. Your grandchildren will want to know where you were when it happened. Do not disappoint them.

UPDATE, 12:50 pm:

This seems to sum things up nicely.

Like the other films from husband/wife team Jared and Jerusha Hess (Napoleon Dynamite, Nacho Libre), Gentlemen Broncos looks to be kind of a mixed bag—but Jemaine Clement's character looks fucking awesome, and there's Sam Rockwell and Mike White? Sign me up.

(Napoleon Dynamite-related: Wow, remember Jon Heder? That dude vanished fast.)

Via io9.

I've blogged about James Trowbridge before. He's the 11-year-old reporter for TrekMovie.com, and he is my favorite writer of all time. And now he's back with a new article—one in which he asks the important question, "So has the new Star Trek made a difference with the youth of today?" On to his findings!

I was surprised to hear that most of the kids really liked the movie. This was a surprise because before the movie came out, when I talked about Star Trek, everyone would say that I was a geek or a nerd. But after the new movie came out, when I asked my friends about it, everyone started quoting sections such as the scene when Kirk and the Romulan first officer were fighting and Kirk said, “I’ve got your gun.” Most everyone thought it was the BEST SCENE EVER!!!

And:

Almost everybody said that they liked how Star Trek (2009) had a different version of the characters, such as Kirk never joined Starfleet until later because of his father. They also liked the humor scenes such as after the fight Kirk had in the bar when Kirk told Pike “You can whistle really loud you know that?” Two of the boys who had seen the film rated it 9 out of 10 and one of them liked it so much that he gave it an 11.9 out of 10! It really felt great that my friends liked it, because before they teased me about my interest in Star Trek. It was nice to be able to talk with my friends about something I like without having to worry about being made fun of for it.

You and me both, James. You and me both.

Seriously, read the whole thing here. I give this story an 11.9 out of 10.

Okay, so the first Tron was sooooooooooo BORING. (Other than the awe-inspiring light cycle race, of course.) That being said, here's the trailer/teaser for the 3-D update, Tron: Legacy in which they've obviously dispensed with EVERYTHING from the old movie EXCEPT for the light cycle race. Thank you, Walt Disney Corp.—for listening.

Seriously, after watching the trailer, check out the adorable—and in certain ways, superior—light cycle race from the original Tron. KA-UTE!